Skip to content

iTunes As An Indie Film Distribution Model

I’ve got a couple of stories to point to for anyone who has iTunes on their radar screen. Personally I only purchase experimental items from iTunes because I dislike the DRM policy and the fact that unlike my Audible account, if I have a drive failure or otherwise lose my file, Apple doesn’t provide another copy (backup) for me. But back to the stories…

This is from Indiewire - New Video Digital Aiming 1,600 New Films at iTunes, Other Platforms
by Eric Kohn (August 15, 2008)

New Video Digital confirmed this week that it has secured a whopping 1,600 titles for Apple’s online store and other outlets. The independent video aggregator said that it has acquired the rights to over 5,000 hours of independent film and television content, with plans to double that number by the end of this year. The company will push that content out to iTunes and other online platforms in the coming months on a non-exclusive basis.

CinemaTech also took a look at the issue, from a personal level

If you are a filmmaker who wants to self-distribute your work in digital form, there’s probably nothing more frustrating to you than Apple’s indifference to helping you do that.

You may own a Mac. You may use Final Cut Pro for editing. You may carry an iPhone or iPod in your pocket. You may have a MobileMe or .Mac account.

But Apple doesn’t seem to want to help you do business online.

He goes on to look at the alternatives, including New Video (discussed above), Shorts International in the UK, The Independent Film Channel (IFC) and Mediastile.

Anyone gotten very far down this path?

Post a Comment

Your email is never published nor shared. Required fields are marked *
*
*